Spending on Mother’s Day-related gifts last year topped $20B, with jewelry coming in second only to special outings. Add in spring/summer graduations and weddings, and you can see why jewelry sales go through the proverbial roof this time of year.
With direct sales businesses like Stella & Dot, Chloe + Isabel, and even one started by a 14-year-old wanting to save enough money to buy a car when turned 16, you can shop for (or sell) jewelry in the comfort of your own home! Like fashion, jewelry is a personal statement, which can make it tricky to find the perfect gift for someone. However, when you do find just what you were looking for, you realize it truly is better to give than receive.
Analytics on 2015 sales show an uptick in online shopping, so consider spotlighting any products you sell that would be appropriate tokens for mom-centric gifts. According to the Robb Report, jewelry fashion trends for spring and summer have shifted from the heavy, bold statement pieces of last year in favor of smaller, layered, and simplified pieces, something to keep in mind if you plan to buy baubles for a Mother’s Day gift.
Whether you are shipping your jewelry creations yourself or need help managing shipments for your online sales, Fulfillment.com can make worldwide fulfillment easy for you. Orders ship within 24 hours of receipt and our complimentary logistics tools like address validation and order grouping for up selling can save you time and money, freeing you up to be even more creative.